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	<title>Comments on: Social Networking — it&#8217;s about communication and building community</title>
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	<link>http://www.tricitiesbusinessnews.com/2010/02/social-networking-%e2%80%94-its-about-communication-and-building-community/</link>
	<description>Your local connection to the Tri-Cities business community</description>
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		<title>By: BizSugar.com</title>
		<link>http://www.tricitiesbusinessnews.com/2010/02/social-networking-%e2%80%94-its-about-communication-and-building-community/#comment-5367</link>
		<dc:creator>BizSugar.com</dc:creator>
		<pubDate>Sat, 27 Feb 2010 17:55:13 +0000</pubDate>
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		<description><![CDATA[&lt;strong&gt;Social Networking, it’s about communication and building community...&lt;/strong&gt;

This article talks to the Small Business person who may still be on the fence about social networking and its benefits....]]></description>
		<content:encoded><![CDATA[<p><strong>Social Networking, it’s about communication and building community&#8230;</strong></p>
<p>This article talks to the Small Business person who may still be on the fence about social networking and its benefits&#8230;.</p>
]]></content:encoded>
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		<title>By: Social Networking article written for Tri-Cities Area Journal of Business</title>
		<link>http://www.tricitiesbusinessnews.com/2010/02/social-networking-%e2%80%94-its-about-communication-and-building-community/#comment-5193</link>
		<dc:creator>Social Networking article written for Tri-Cities Area Journal of Business</dc:creator>
		<pubDate>Sat, 20 Feb 2010 14:54:06 +0000</pubDate>
		<guid isPermaLink="false">http://www.tricitiesbusinessnews.com/?p=39222#comment-5193</guid>
		<description><![CDATA[[...] Media for the local Journal of Business. Rather than focusing on using tools, he chose to focus on communication and building community. We would love any feedback on the [...]]]></description>
		<content:encoded><![CDATA[<p>[...] Media for the local Journal of Business. Rather than focusing on using tools, he chose to focus on communication and building community. We would love any feedback on the [...]</p>
]]></content:encoded>
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		<title>By: Craig Sutton</title>
		<link>http://www.tricitiesbusinessnews.com/2010/02/social-networking-%e2%80%94-its-about-communication-and-building-community/#comment-5175</link>
		<dc:creator>Craig Sutton</dc:creator>
		<pubDate>Fri, 19 Feb 2010 23:29:00 +0000</pubDate>
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		<description><![CDATA[Great Question Ryan!

Start by focusing on building a &#039;relevant&#039; group of followers. Asking your family members and friends to join your fan page may increase numbers, but not impact. Focus on the members actually engaged with your business and their friends may follow suit.

You can also run an inexpensive Facebook ad campaign which will allow you to choose demographics that fit the profile of your follower.

First and foremost, build a stream of relevant content. It is OK to link to a blog or page on occasion, but people need to be engaged and not feel like a pushy salesman is marketing to them.]]></description>
		<content:encoded><![CDATA[<p>Great Question Ryan!</p>
<p>Start by focusing on building a &#8216;relevant&#8217; group of followers. Asking your family members and friends to join your fan page may increase numbers, but not impact. Focus on the members actually engaged with your business and their friends may follow suit.</p>
<p>You can also run an inexpensive Facebook ad campaign which will allow you to choose demographics that fit the profile of your follower.</p>
<p>First and foremost, build a stream of relevant content. It is OK to link to a blog or page on occasion, but people need to be engaged and not feel like a pushy salesman is marketing to them.</p>
]]></content:encoded>
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		<title>By: Ryan Rose</title>
		<link>http://www.tricitiesbusinessnews.com/2010/02/social-networking-%e2%80%94-its-about-communication-and-building-community/#comment-5069</link>
		<dc:creator>Ryan Rose</dc:creator>
		<pubDate>Wed, 17 Feb 2010 18:08:05 +0000</pubDate>
		<guid isPermaLink="false">http://www.tricitiesbusinessnews.com/?p=39222#comment-5069</guid>
		<description><![CDATA[To play Devil&#039;s Advocate and in reference to setting goals that are honest and realistic, what are a couple examples of goals a small business could set?  Let&#039;s say for Facebook.]]></description>
		<content:encoded><![CDATA[<p>To play Devil&#8217;s Advocate and in reference to setting goals that are honest and realistic, what are a couple examples of goals a small business could set?  Let&#8217;s say for Facebook.</p>
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