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Home » Longtime CEO of Children’s Reading Foundation to step down

Longtime CEO of Children’s Reading Foundation to step down

Kristin-Norell-Feature
Kristin Norell
August 17, 2026
TCAJOB Staff

The Children’s Reading Foundation’s longtime CEO is stepping down and a national search is underway for a successor. 

Kristin Norell, who has served nearly a decade as CEO and more than 15 years with the Kennewick-based organization, will remain with the foundation during the leadership transition.  

Norell said it was an honor to serve the national foundation, which was founded in 1996, and the families, educators, volunteers, staff and board members who make the work possible. “I remain deeply committed to the organization and look forward to working closely with the board to ensure a thoughtful leadership transition that positions CRF for continued success,” she said in a statement. 

Under Norell’s leadership, the foundation strengthened and expanded its nationally recognized READY! for Kindergarten program, enhanced organizational operations, broadened partnerships that have helped reach families and educators across the country, and successfully guided the organization through the challenges of the Covid-19 pandemic.  

“Kristin’s expertise, energy and dedication have accomplished impressive results for CRF’s mission and positioned the organization for continued success,” said Nancy Kerr, co-founder and board president, in a statement. 

“Her advocacy for early learning and literacy has improved the lives of thousands of children throughout North America. The Board of Directors thanks Kristin for her outstanding contributions and looks forward to building on the strong foundation she has helped establish.” 

A search committee will accept applications and nominations over the next 60 days as it seeks a new leader.  

The ideal candidate will bring proven nonprofit executive leadership, a deep commitment to early literacy and family engagement, strong fundraising and partnership-building skills, and the ability to lead a national organization with community-based affiliates.  

Interested candidates may request a hiring brochure and/or submit a cover letter, resume and supporting materials to [email protected]. 

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    KEYWORDS August 2026
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