It’s no secret the Covid-19 pandemic has made a huge impact on how Washington retailers and restaurants operate. With additional restrictions implemented at the start of the holiday season as cases surged, it’s another challenge for local small businesses.
But that’s where we as a community can step in.
Small retailers and restaurants are relying on us to send a message with our dollars that says, “We’ve got your back.” In 2020, this support is needed more than ever.
About 62% of small businesses report they need consumer spending to return to pre-Covid levels by the end of this year.
While limited store capacity and social distancing might prevent us from going in crowds to visit our favorite local small retailers, there are still ways we can #ShopSmall throughout the entire holiday season:
Last year, Small Business Saturday spending hit a record high of $19.6 billion from an estimated 110 million shoppers nationwide. Our holiday spending – at whatever level our budget can afford this year – collectively makes a difference.
In 2020, every gift purchased from a small retailer or local restaurant has three beneficiaries: the gift recipient, the small business and the local community. Join me in shopping small this holiday season.
Our local small businesses are depending on us more than ever.
Jeremy Field is the regional administrator for the U.S. Small Business Administration Pacific Northwest Region which serves Washington, Oregon, Idaho and Alaska. The SBA empowers entrepreneurs and small businesses with resources to start, grow, expand or recover.
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